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Market Survey of Agricultural high-potential value chains and clusters

Market Survey of Agricultural high-potential value chains and clusters
February2022
April2022

:

  • CNFA
  • :

  • USAID
  • :

  • Agriculture, Forestry, Fishing and Hunting
  • Food and Beverage
  • :

  • Georgia
  • :

  • Industry/sector/market/value chain analysis and studies
  • The main goal of this project was to support the Export Aid Program for high-potential agricultural value chains and provides local market research for various clusters, namely: nuts, berries, juices, teas, dried fruits, culinary herbs, and canned products. The program aimed to promote the Georgian agriculture system for foreign markets and help them increase Georgian agriculture's brand awareness and competitiveness at different events. It also supported further strengthening their capacity to access new markets by implementing promotional activities and building business-to-business linkages between Georgian exporters and potential buyers/traders in the targeted markets. Through the consultancy, we: 

    • Conducted market survey of value chains and clusters
    • Collected Primary and Secondary Data
    • Analyzed and Synthesizing Collected Data